Get to know us

Services and history

Premium Tours has been delivering exceptional travel experiences for over 20 years, specializing in tours across Europe, the UK, Australia, New Zealand, the USA, and Canada. Our services include curated holiday packages, luxury accommodations, guided tours, adventure activities, and personalized travel planning, designed to provide comfort, authenticity, and unforgettable memories.

From our early days, we focused on building strong local partnerships, working directly with hotels, transport providers, and activity operators. Operating like a Destination Management Company (DMC), we offer exclusive experiences, competitive pricing, and seamless logistics that larger agencies often cannot provide.

People and culture

Our experienced team ensures 24x7 support during tours, assisting travelers with everything from itinerary changes to on-the-ground guidance. This dedication allows our clients to explore iconic cities, stunning landscapes, and cultural treasures with complete peace of mind.

With a legacy of trust, quality, and personalized service, Premium Tours continues to craft journeys that combine luxury, adventure, and authentic local experiences—making every trip not just a holiday, but a lasting memory.

Esther Bryce

Founder / Interior designer

Lianne Wilson

Broker

Jaden Smith

Architect

Jessica Kim

Photographer